Since its launch in 2005, this platform has served as a bridge, connecting African suppliers with global buyers, connecting destinations with investors, connecting policy with partnership and connecting opportunity with execution.
Tourism remains a powerful national asset and a key pillar of South Africa’s growth agenda. The Minister reaffirmed the Department’s commitment to continue to work with communities and the private sector to build on this momentum through the implementation of the Tourism Growth Partnership Plan. It will drive demand, unlock further investment, and ensure that tourism continues to create shared prosperity for all South Africans in the year ahead.
The Department of Tourism will now focus on converting engagement into arrivals, arrivals into spend, and spend into jobs, positioning South East Asia as an increasingly important contributor to South Africa’s tourism growth trajectory.