Tourism remains a powerful national asset and a key pillar of South Africa’s growth agenda. The Minister reaffirmed the Department’s commitment to continue to work with communities and the private sector to build on this momentum through the implementation of the Tourism Growth Partnership Plan. It will drive demand, unlock further investment, and ensure that tourism continues to create shared prosperity for all South Africans in the year ahead.

The Department of Tourism will now focus on converting engagement into arrivals, arrivals into spend, and spend into jobs, positioning South East Asia as an increasingly important contributor to South Africa’s tourism growth trajectory.

While in Singapore, the Minister and her delegation also held several meetings with key officials from the Ministry of National Development, the Singapore Tourism Board, and the Changi Airport Group to deepen trade and tourism cooperation between the two countries as well as with investment groups where the team presented several potential tourism investment projects. In 2025 South African Tourism Department, launched the Tourism Infrastructure Investment Summit, with 8 bankable projects and Minister invited investors to the second instalment planned for September 2026.